Bulk weighed chocolate may be more high-end
In recent years, due to excessive packaging, the trust of contemporary consumers in quantitative products, especially those brands and category premiums, has been severely overdrawn. More and more consumers, especially today's z-generation, advocate "beauty is justice", but they also pay attention to cost-effectiveness when purchasing snacks, and pay more attention to highlighting their own uniqueness.
In this context, more and more pure cocoa butter handmade chocolates have entered the public eye, and such chocolates are often displayed in the form of bulk weighing. There are various shapes, categories, and flavors, and even many chocolates do not have independent packaging. However, we have to admit that although these types of chocolates may be "unpretentious", they are often better than those of international big-name chocolates in terms of taste and taste. Of course, the price of weighing is also very "beautiful", not inferior to those of the quantitative packaging giants. But it is more attractive to young consumers, because they may be more inclined to the uniqueness of bulk weighing handmade chocolates compared to the uniform gift box products such as Dove, Hershey, and Ferrero.
According to the reporter's understanding, in the European market where chocolate consumption is more popular, this kind of bulk weighing handmade chocolate is often more popular due to its flexible purchasing method and pure taste. On the streets of Ukraine, there are often many LVIV handmade chocolate stalls, or in subway stations, in shopping malls, or in squares.
From China Candy